<img src="https://certify.alexametrics.com/atrk.gif?account=Zpb+p1uhUo20dG" style="display:none" height="1" width="1" alt="">
5 Reasons Why Organizations Struggle to See “Value” in Agile & DevOps


Think About Your Audience Before Choosing a Webinar Title

Sponsored by collabnet VersionOne

Thursday, February 20
11am EST

It seems some Agile & DevOps initiatives are not delivering significant “business” benefits. Many feel that IT is executing and delivering some really cool "science projects". However, customers and stakeholders either don't notice or don't care which means that your Agile and DevOps initiative isn't doing its job. Nevertheless, there is a sea change happening around “value streams” with Agile & DevOps called Value Stream Management.

Join us for an exciting webinar where we will share findings from a recent study by Forrester Research commissioned by CollabNet VersionOne on how successful software organizations are applying Value Stream Management to Agile & DevOps initiatives to create a culture of continuous delivery across the entire organization (across teams, departments, suppliers, etc.) that directly drives business outcomes enabling products to flow to customers with orders of magnitude higher velocity, quality, and security!

Eric Robertson
VP Product Marketing Management - CollabNet VersionOne
Eric Robertson is a tech industry visionary and master strategist in the categories of intelligent robotic process automation, Agile, and DevOps. His foresight and ability to identify critical business issues and implement effective business and IT solutions are formidable led to the development of the DevOps industry’s first Value Stream Management (VSM) solutions for the Agile and DevOps industry at CollabNet. His prescience on the rise of VSM as well as other industry forecasts such as the rise of Agile and DevOps at scale have been validated by highly respected analyst firms Gartner and Forrester, as well as consolidation in the space. His technical background includes academic research in domain-specific languages, artificial intelligence and feature-oriented software product lines, where he holds a patent in hardware abstraction layers.
Dan Beauregard
VP, Cloud & DevOps Evangelist - XebiaLabs
Dan has held senior director roles in both solution engineering and product management at various cloud disrupting companies (Scalr, OneCloud, DynamicOps—acquired by VMware), where he helped transform the Cloud Management Platform market by guiding organizations in their adoption of the latest cloud technologies. He brings to XebiaLabs over ten years of experience working with the cloud and is a Certified Solution Architect with AWS. He spent the first part of his career in Development, focusing on building highly distributed, fault-tolerant systems for leading storage companies.

On-Demand Viewing

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.