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Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by:  Precisely


 

On Demand
Anytime
Organizations today are collecting more data than ever and depending on the IT architecture; it can live anywhere. With executives pushing to move to cloud and reimagine existing processes, it can be difficult for teams to answer the call and integrate data from all of their mission-critical systems. And, even if you can find a way to integrate the data, how do you know that data can be trusted and accurately represent what is happening in real-time? Join the session to learn how to expand existing uses for data that already exists in your enterprise through a streaming first lens.

During this webinar we will cover:
  • How to easily integrate data from critical, established systems into next-gen cloud and data platforms
  • How to break down data silos by quickly building modern data pipelines that drive innovation
  • Ways to expand uses for data that already exists in your enterprise
Ashwin Ramachandran
Senior Director of Product Management - Precisely
Ashwin Ramachandran is the senior director of product management for the Precisely Connect product family. In his 7+ years at Precisely, he has enjoyed having a front-row seat watching enterprises adopt and react to the progressive waves of technological change taking hold, from legacy data warehousing, to Hadoop, to modern cloud data warehousing, ML and AI. He is particularly passionate about identifying opportunities for how Precisely can help customers overcome their pressing business challenges as these waves of technology continue to take hold.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.