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The State of DevSecOps: People, Process and Technology

Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by DEVOPS.COM

OnDemand
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The need to secure applications from development to production and release has never been more important. Yet, issues related to culture, technology and processes have slowed or prevented DevSecOps adoption, even as application security takes center stage. What needs to change to make DevSecOps the way forward for building applications securely?

In this webinar, we’ll look at the state of DevSecOps from the perspective of people, processes and technology, and offer ways in which organizations can push past the roadblocks of DevSecOps adoption.

JT Perry
Member of Tanzu Value Advisory Team - VMware
JT is a member of the Tanzu Value Advisory team, which works with the company’s most strategic customers to help accelerate their digital transformation initiatives. An experienced executive leading both technical and business transformation of healthcare and ancillary insurance companies. As VP of Business Transformation and CIO of Premera Blue Cross, JT was a leader in the launch of Premera’s provider practice and moved Premera systems and development to a cloud-based data architecture. He champions a philosophy that every successful transformation starts with engaged people armed with the right tools.
Daniella Pontes
Security Product Marketing Manager - Sysdig
Daniella Pontes is a Security Product Marketing Manager at Sysdig.  Before Sysdig, she held product marketing and product management roles in Silicon Valley’s companies such as Kentik, InfluxData, Qualys, and PGP. She is passionate about technology innovation and its unique ways to enable modern capabilities and address new and old problems. Her areas of experience span security and cloud-native solutions, application and network observability, time-series platforms, and telco networks.
Jeff Keyes
VP, Product Marketing Strategy - Plutora
Jeff has spent his career writing code, designing software features and UI, running dev and test teams, consulting and evangelizing product messaging. Outside of 6 years at Microsoft, he has been primarily focused on growing startup companies. Founding board member of the Value Stream Management Consortium and an Ambassador for the DevOps Institute.
Matt Frauenhoffer
Solution Architect - xMatters, An Everbridge Company
Matt Frauenhoffer has over 15 years of professional IT operations and software development experience throughout numerous industries including manufacturing, health care and high tech. Throughout his career, Matt has been recognized as an expert in process improvement, leading many organizations to simplify and improve their software development processes. In addition, Matt is often called upon to design and develop integrations between different systems and automate previously manual processes. In his spare time, Matt has served his local community as a volunteer EMT and firefighter as well as a foster and adoptive parent.
Barak Schoster
Sr. Director, Chief Architect - Bridgecrew
Barak Schoster (@BarakSchoster) is a Sr. Director, Chief Architect at Bridgecrew by Prisma Cloud (acquired by Palo Alto Networks), working to make cloud security and DevOps processes simpler. Barak is an open-source enthusiast based in Tel Aviv, creator of the open-source projects Checkov, AirIAM, Terragoat, and contributor to other open-source projects. Previously, Barak was the CTO and Co-Founder of Bridgecrew and held various engineering and leadership roles at RSA, Fortscale, and IDF C4I & Cyber Security Directorate.
Curtis Barker
VP Product Strategy, Field CTO - Rezilion

Curtis has spent the past 10 years in technical sales and product management. Prior to Rezilion, Curtis spent 6 years at Symantec to manage their emerging mobile security products and went on to lead the Symantec product portfolio in their Asia Pacific region based in Singapore. Curtis transferred to Symantec HQ in Mountain View, California in 2016 to manage the introduction of emerging cloud security products. Curtis holds a Master's Degree in Electronic Communications Engineering (MEng) from the University of Sussex, UK.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.
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