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Think About Your Audience Before Choosing a Webinar Title

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Platform engineering is becoming a critical component in enabling DevOps teams to go even faster. Platform engineering supports the automation efforts of DevOps teams and enhances developer experience by providing templates, workflows, and assets for developers to use in a self-service mode for software delivery. It complements DevOps by supporting the process automation and collaboration DevOps teams have in place.

Whether you're a developer, a tech enthusiast or a decision-maker in your organization, this Techstrong Learning Experience will equip you with the knowledge and tools to leverage the power of platform engineering. You'll also have the opportunity to engage with leading experts in the field and participate in a lively Q&A session.

Robert and Jason will help you gain a comprehensive understanding of the fundamental principles of platform engineering, its role in accelerating software delivery and how it fosters collaboration and innovation. They will also explore real-world case studies that highlight the transformative impact of platform engineering on businesses across various industries.

Don't miss out on this opportunity to stay ahead of the curve in the ever-changing tech industry. Register today to secure your spot!

In this Techstrong Learning Experience,  you'll learn:

  • What exactly is platform engineering and how does it complement DevOps?
  • Why is platform engineering growing in popularity?
  • How can platform engineering foster the tenets of DevOps: collaboration, innovation and faster delivery?
  • What are some common pitfalls teams encounter, and best practices to help avoid these? 
Robert Boyd
VP, SaaS Engineering - CloudBees
VP, SaaS Engineering - CloudBees 
VP, SaaS Engineering - CloudBees 
VP, SaaS Engineering - CloudBees 
Jason Mimick
Senior Partner Solutions Architect - DevOps - AWS
Senior Partner Solutions Architect - DevOps - AWS
Senior Partner Solutions Architect - DevOps - AWS
Senior Partner Solutions Architect - DevOps - AWS

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.