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The Hidden Cost of Open Source

Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by fairwinds


Thursday, February 11, 2021
1 pm ET

When building an application, often the most important technical decisions come down to what to build yourself, and where to rely on third parties. Thanks to a vibrant open source ecosystem, modern teams can focus on delivering features that delight users and differentiate their product, relying on third parties for the parts of your application that are undifferentiated and outside your core competency.

Join Robert Brennan, Director of Open Source and Elisa Hebert, VP of Engineering Ops at Fairwinds as they discuss the pros and cons of leveraging free software for your mission critical apps. They will discuss: 

  • What to consider when evaluating open source
  • How security and reliability can be impacted
  • A case study of developing a Kubernetes auditing strategy to showcase what to consider
Elisa Hebert
VP, Engineering Operations - Fairwinds
Elisa serves as VP of Engineering Operations. She has a background in full-cycle customer and business operations, and software sales and delivery from nonprofit through enterprise / Fortune 100. Her focus is operational efficiency and delivery excellence, balancing the triad: team, customer, company.
ROBERT BRENNAN
Director of Open Source - Fairwinds
Robert drives software initiatives at Fairwinds with a heavy focus on open source. He helps companies adopt and maintain Kubernetes clusters in a secure, scalable, and user-friendly way.

On-Demand Viewing:

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.