<img src="https://certify.alexametrics.com/atrk.gif?account=Zpb+p1uhUo20dG" style="display:none" height="1" width="1" alt="">
The Evolving Role of the Developer in 2021

Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by SONATYPE


Monday, December 14, 2020
11 a.m. ET

The role of the developer continues to change as they sit on the front line of application and even cloud infrastructure security. Today, developers are focused on innovating fast and improving security, but how do high-performing teams accomplish this? They commit code frequently, release often and update dependencies regularly (608x faster than others).

In this webinar, we'll discuss the key traits of high-performing teams and how that impacts the role of the developer.

Key Takeaways:

  • Choose the best third party dependencies
  • Determine the lowest effort upgrades between open source versions
  • Solve for issues in both direct and transitive dependencies with a single-click
  • Block and quarantine suspicious open source components
Maury Cupitt
Director, Solutions Architect - Sonatype

Maury Cupitt has spent the last 20+ years in enterprise software working with early-stage startups and large enterprises to help position the value of their technology and make customers successful. He’s worked at Netscape, AvantGo, Tasktop, CA Technologies, and BlueStripe working with customers to solve challenges and advise on strategic solutions. Maury has an entrepreneurial spirit, enjoys wearing many hats, and has a passion for making software work better. Outside of software, Maury has worked on Broadway, is a pilot, enjoys amateur radio, tinkers with Raspberry Pis, teaches shooting sports, and loves DIY projects at home.

Michelle Dufty
SVP of Marketing - Sonatype

As the senior vice president of marketing, Michelle brings solutions to market that unite development, security, and operations teams to accelerate software innovation while minimizing open source risk. She oversees all aspects of marketing including, product marketing, demand gen, branding, communications, and operations, globally. Michelle has over 25 years of experience helping organizations leverage software technologies and services to better compete and serve their mission. Michelle started her career as a management consultant at Ernst and Young and Accenture and has worked in enterprise software ever since, including leadership positions at OpenText, Informatica, Appian, Ellucian, and others. Michelle holds a B.S. in Management Science and Information Systems from the Pennsylvania State University.

REGISTER NOW:

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.