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Show Value Fast: 3 Practical Ways to Get Started With VSM


Think About Your Audience Before Choosing a Webinar Title

Sponsored by PLUTORA   


On Demand

The fast evolution of the value stream management (VSM) market is proof of its ultimate value proposition: a holistic view of the entire development value stream from idea to production. Not only does VSM provide a clear path to accelerating application delivery, it also identifies the value delivered to the customer and the organization. Since software is the driving force behind many industries, this is a critical goal. For these same reasons, adopting a VSM platform can be daunting. The scope of the solution alone brings many people and groups together to make the decision; this complexity increases the likelihood of delays to resolve everyday pain points.

In this webinar, you’ll learn three practical ways to get started with VSM. These options not only accelerate value delivery to specific groups or teams but also put you on the path to the larger opportunities with VSM without months of internal selling.

You’ll see an overview and a full demonstration of:

  • Deployment - Eliminate lengthy deployment processes by automating master deployment plans
  • Eliminate DevOps bottlenecks by managing your pre-production and test environments
  • Incorporate key tools and start enjoying the benefits of collaboration

Join Bob Davis, chief marketing officer, and Rich Winslow, director of solution architecture, to learn how to deliver value to your customers and organization now while seeing immediate gains in your application delivery.

Bob Davis
Chief Marketing Officer - Plutora
Bob brings to Plutora more than 30 years of engineering, marketing and sales management experience with high-technology organizations from emerging startups to global 500 corporations. Before joining Plutora, Bob was the chief marketing officer at Atlantis Computing, a provider of software-defined and hyperconverged solutions for enterprise customers. He has propelled company growth at data storage and IT management companies including Kaseya (co-founder, acquired by Insight Venture Partners), Sentilla, CA, Netreon (acquired by CA), Novell and Intel.
Richard Winslow
Director of Solution Architecture - Plutora
Richard Winslow has more than 30 years in high technology including roles in development, product management and solution architecture. Richard most recently was Director of Product Management at ShoreTel for the SaaS-based unified communications platform and was part of the team that transformed software delivery from waterfall to agile delivery. Richard joined Plutora in 2017 as Director, Solution Architects, and works with customers to transform their own software delivery process. Richard holds a Bachelor of Science degree in Electrical Engineering from San Jose State University and two U.S. patents.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.