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Shift Left Done Right

Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by Check Point

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On Demand
Anytime

In today’s world, all major processes are automated—coding, build, testing, monitoring, deployment and the compute layer. Servers come and go and storage is allocated within minutes. The sheer complexity of keeping up with the pace of the entire software development life cycle requires us to come up with a technology that can tame the complexity of security in such a rapidly changing tech world and enable more people to become security experts. 

In this webinar, we will discuss how organizations can shift security left while also making it technologically accessible.

Idan Didi
COO & Founder, Spectral (Acquired by Check Point)
Idan is the COO & Founder at Spectral, a devsecops startup. He is a seasoned executive with vast experience of startups and global operation, sales and go-to-market strategy. With a solid background in operations, Idan brings years of experience in bridging the gap between productivity and profitability cross organization.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.