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Security & DevOps - What We Have Here Is a Failure to Communicate!


Think About Your Audience Before Choosing a Webinar Title

Sponsored by Beyondtrust

Wednesday, March 11, 2020
1pm EST

Bringing security and development talent together through shift-left is a critical DevOps goal. Past history, differing world views of their roles, shadow IT development, force-fitting security tools, and past frictions can all can make gelling as a cross-functional team difficult. Yet, it’s essential to achieve fast software creation and delivery, while also ensuring the applications created are secure and risk is always appropriately managed.

Where do we start? Start with this webinar featuring Mitch Ashley, security technologist and CEO of Accelerated Strategies Group, who will explore strategies for successful DevSecOps.

You will learn:
How to successfully implement purpose-built, developer friendly secrets management tools security professionals and dev teams are thrilled to embrace.

Mitchell Ashley
CEO - Accelerated Strategies Group
Mitchell Ashley is a renowned strategist and technology executive, who has led successful IT, SaaS, and cybersecurity transformations. Mitch serves as CEO & Managing Analyst of Accelerated Strategies Group where he is supported by a team of preeminent experts in digital transformation, DevOps, cloud-native, and cybersecurity. In this role, Mitch works with companies to align digital transformation and technology strategies to achieve disruptive goals and high impact results. Mitch is in high demand as a speaker at conferences the world over, and his popular DevOps Chats podcast engaging with digital leaders is one of the most widely followed in the field. 

On-Demand Viewing

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.