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Observability, Monitoring and Analytics


Think About Your Audience Before Choosing a Webinar Title

Sponsored by DEVOPS.COm

On Demand

Observability aims to make it easier to identify IT issues before they cause a disruption by combining metrics, logs and traces from a wide range of DevOps tools and platforms. Historically, DevOps teams focused on continuous monitoring as the most effective way to proactively manage application environments, but it can still take days or weeks to discover the root cause of an issue. Observability platforms enable IT teams to identify anomalous behavior indicative of a potential IT issue that can be addressed before it becomes a major problem. 

Register now to learn how to leverage observability platforms to help your IT teams more efficiently handle and identify issues before they become a major problem.

Ian Smith
Field CTO - Chronosphere
Ian Smith is Field CTO at Chronosphere, where he works to deliver better insights and outcomes to observability teams supporting high-scale cloud-native environments. Previously, he's worked with industry engineering organizations on observability and incident response tooling in pre-sales roles at New Relic, Wavefront, PagerDuty and Lightstep.
Will Derksen
Senior Product Advocate - Everbridge
Will Derksen is the Senior Product Advocate on the Sales Engineering team at xMatters, working with enterprise customers on implementations that scale seamlessly with growth. Will comes from a background in Security Operations, focused on the design and deployment of practical solutions for pain points felt throughout the Software Development pipeline. Will is passionate about empowering people with tools to “automate the boring stuff” and change the way they approach projects to yield better results.
Brian Bensky
CRE - Fairwinds
Brian is a CRE at Fairwinds. He has several years of DevOps and cloud native experience. Before rejoining Fairwinds, he was the technical lead for the platform team for the FEMA National Flood Insurance Program, with over 5 million policies and $1.25 trillion of coverage.
Dani Guzman Burgos
Technical Lead - Percona
Daniel studied Electronic Engineering but quickly became interested in all data things. After a couple of years as the Head of Data Platform of one of the biggest Latin America Unicorns, he returned to Percona, where he spent more than 7 years as MySQL Tech Lead and now works as the Tech Lead for the Percona Monitoring and Management (PMM).
Sharon Florentine
Managing Editor - Techstrong Group
Sharon is a veteran technology editor and former journalist with more than 20 years of experience writing and editing IT books and certification guides and print and digital magazines such as CRN, eWEEK, Computerworld and CIO.com, among others. She is passionate about diversity, equity, inclusion and social justice. She currently lives near Philadelphia, PA with her husband, son and a neurotic pit bull mix.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.