Mitigating Risks in Software Supply Chain Security

Webinar

Think About Your Audience Before Choosing a Webinar Title


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By 2025, 45% of organizations worldwide will have experienced attacks on their software supply chains, according to Gartner, which are becoming increasingly complex due to the changes in how modern software is built. These trends, together with new federal regulations, require organizations to take action to ensure the security and integrity of their software. But this is easier said than done.

In this session, we'll explore the software supply chain as an attack vector by identifying risks and mitigation strategies throughout the software development process and environment. Join us to learn how you can meet new requirements and protect your software from these attacks.

Mic McCully
Field Strategist, Modern AppSec - Snyk
Field Strategist, Modern AppSec - Snyk
Field Strategist, Modern AppSec - Snyk
Field Strategist, Modern AppSec - Snyk

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.