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Measuring ROI & Building a DevOps Business Case

Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by cloudbees

Thursday, March 12, 2020
12pm EST

(this webinar will not be available onDemand after the live session)

Measuring DevOps can be challenging, so how do you report the impact of your team’s work to all the stakeholders? While operational metrics are great, they don’t necessarily translate the value DevOps brings to your organization in terms of business or economic impact.

This webinar will introduce the CloudBees pillars of DevOps business value: operational efficiency, resource optimization and downstream KPI impact, and show you how to translate efficiency gains and common metrics into quantified economic figures. With hard output like that, you’ll be able to gain visibility for your accomplishments and win executive and organizational backing for your desired DevOps improvements and enterprise initiatives.

Guest speaker: Chris Condo
Principal Analyst Serving Application Development & Delivery Professionals - Forrester
Prior to his current role as an analyst, Chris was the engineering manager for the enterprise web applications team for Altran North America, where he oversaw and led the development of enterprise applications in the medical device and automated warehousing industry. Chris has firsthand experience of developing software using agile practices and helping clients migrate to CI and CD methodologies as well as migrating to the cloud.

Prior to Altran, Chris was a senior development engineer at Microsoft for 13-plus years, working in the SaaS space starting with the Microsoft bCentral suite of online eCommerce tools targeted at small to medium businesses.
Pete Heller
Business Consulting Director - CloudBees
Pete Heller is Business Consulting Director at CloudBees, where he leads the team and works with customers globally to define, express and maximize the economic and business impact of DevOps initiatives within their organizations.  A 19 year veteran of the Enterprise Software industry, Pete has built and led Professional Services, Customer Success, and Business Value Consulting functions, working with hundreds of customers big and small worldwide to implement solutions and maximize value over that time.  For the past three years at CloudBees, Pete has focused exclusively on defining and optimizing business impact for DevOps.

Prior to CloudBees, Pete pioneered the Business Value Consulting function at 1E, a leader in the systems and desktop management space based in London, and led Value Consulting in the Americas for Guidewire Software, the dominant vendor in core business systems for the P&C insurance industry.  Before starting his focus on Business Value, Pete led Professional Services and Customer Success functions at Newsgator and Vericept.

On-Demand Viewing

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.
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