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Measure Customer Value with Self-Service Observability


Think About Your Audience Before Choosing a Webinar Title

Sponsored by MOOGSOFT

Tuesday, October 27, 2020
1 pm EDT

Today’s digital economy and customer experience demands flawless service availability and reliability whilst delivering customer value at ever increasing pace. This rate and scale of change requires automation to assist teams as they continuously evolve digital products and services. Any compromised reliability or availability along the way means fundamentally taking two steps backwards in terms of customer experience and value delivery, instead of one step forward. 

To keep up constant development momentum as they scale services and experience, teams are turning to self-service observability for better insights and context that grow with their services, and allow development teams to focus their time on delivering the value that customers want.

What you’ll learn:

  • What does a truly self-service observability solution mean to you
  • How customer value and experience insights are derived from your data
  • How you can transform your data to enrich your data for more context
  • How applying AI to your data continues to automate, automate, automate
  • What AI techniques can benefit you and your processes
Helen Beal
Chief Ambassador - DevOps Institute
Helen Beal is a DevOps and Ways of Working coach, Chief Ambassador at DevOps Institute, and an ambassador for the Continuous Delivery Foundation. She provides strategic advisory services to DevOps industry leaders and is an analyst at Accelerated Strategies Group. She speaks regularly on DevOps topics and is a DevOps editor for InfoQ and writes for a number of other online platforms. Outside of DevOps, she is an ecologist and novelist. She once saw a flamingo lay an egg and has a particular fondness for llamas.
Adam Frank
VP, Product & Design - Moogsoft
Adam Frank has been with Moogsoft for three years and currently leads the product team. Formerly a Moogsoft customer, he has brought insights from a user perspective to the Moogsoft AIOps Platform. His work has focused on making better user experience, simple messaging, ease of use, and self-service each a focus of Moogsoft’s latest platform advancements. He has also led the company’s push to a cloud-native and SaaS-first model.

On-Demand Viewing:

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.