Digital transformation has accelerated the growth of business, but as digital capabilities expand, opportunities for digital systems to be compromised increase. Recent events have revealed vulnerabilities at even the most advanced organizations, proving that when it comes to cyber attacks, it’s no longer a question of 'if' but 'when'. While the industry is focused heavily on monitoring and detection of cyberthreats, monitoring and detection alone do not prevent compromises or downtime. It’s time to plan for an unexpected attack, putting the tools and automation in place to contain and recover from an attack before it affects your business. Operational resilience is measured from the customer’s experience of your service. What will your customers experience during a cyber attack?
Join us as Tom Weatherford, Strategic Solutions Architect at xMatters, an Everbridge company, discusses:
You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.
Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately. Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.
Always add key takeaways. Something like this....In this session, you’ll learn about: