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Keys to Successful Cohabitation: Governance and Autonomous Teams


Think About Your Audience Before Choosing a Webinar Title

Sponsored by Plutora

Tuesday, February 11
11am EST

Our release management processes and teams are there to try to protect us from failure and disaster, but when we want to accelerate our velocity, they can seem to get in the way. Current best practices that optimize value streams move toward smaller, autonomous teams who are responsible for every aspect of delivery and risk management. But how can we do that without compromising our governance and introducing risk?

Join Helen Beal, a self-described ‘DevOpsologist’ at Ranger4 and Jeff Keyes, VP of Product at Plutora, to learn about:

  • Why autonomous teams and centralized governance can live together;
  • How organizations evolve to release frequently and safely on demand;
  • What happens to release managers in a decentralized model;
  • The technology that supports us in making risk-informed decisions.
DevOpsologist - Ranger4 Limited
Helen Beal helps people practice DevOps principles in real-world organizations for Ranger4. She describes herself as a “DevOpsologist,” as her main role in her working life is to study the inputs and outputs of the thinking systems that make up DevOps and what value outcomes they deliver that we can measure. Helen is also a product owner and member of the Board of Regents at the DevOps Institute and a DevOps editor for InfoQ. Outside of DevOps, she is an ecologist and novelist.
She once saw a flamingo lay an egg and has a particular fondness for llamas.
VP of Product - Plutora
Jeff has spent his career writing codedesigning software features and UI, running dev and test teams, consulting and evangelizing product messaging.  Outside of 6 years at Microsoft, he has been primarily focused on growing startup companies.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.