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Think About Your Audience Before Choosing a Webinar Title

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If you are part of a tech-driven business, the productivity and satisfaction of developers is critical for your success. This webinar delves into the challenges faced by developers today — slow and manual processes, prolonged project kick-offs, and a dire lack of automation that hampers performance and disrupts the flow state that keeps developers productive. Moreover, the absence of standardized practices leads to chaos and fragmentation. Lack of visibility within the internal software ecosystem impedes knowledge sharing and discovery.

You will gain a comprehensive understanding of these problems and their impact on business objectives. But understanding alone isn't sufficient. That's why we'll explore tangible solutions, drawing insights from how leading companies are paving the way to smoother workflows and better developer experiences (DX) through Platform Engineering and leveraging Internal Developer Portals (IDPs). We'll also explore cutting-edge tools and trends to solve these problems. It's an opportunity to benchmark your current practices, gain insights from the industry's best and outline actionable steps to transform your developer experience.

Key Takeaways:

  • Ignoring developer experience (DX) can be costly—learn why it's essential to business success.
  • Understand the importance of measuring and recognizing the existing developmental challenges.
  • Discover how to kickstart your journey in Platform Engineering and use an Internal Developer Portal for maximum efficiency for developers.
Himanshu Mishra
Product Manager - Harness
Himanshu Mishra (he/him) is a Product Manager at Harness.io. He is heading the Harness Internal Developer Portal product which is powered by Backstage.io. Previously he was an engineer and a Developer Advocate for Backstage at Spotify. He has been involved with the project as an Open Source community member since the launch of the project in March 2020. Twitter/GitHub: @OrkoHunter

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.