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How to Secure Investment and Hang on to Top Talent


Think About Your Audience Before Choosing a Webinar Title

Sponsored by TASKTOP


For engineering leaders responsible for infrastructure-as-a-service, cloud, the DevOps pipeline and beyond, improving delivery times while minimizing burnout can be a difficult task.

Meet David Slater, the value stream lead for Tasktop’s internal platform products. He’s been practicing value stream management (VSM) for the last two years and has a lot to share about the benefits he’s seen and the experiments he’s been running to:

  • Secure the right level of investment
  • Help IT become recognized and treated as a value generator as opposed to a cost center
  • Minimize dependencies by making their impacts visible and quantifiable
  • Reduce toil and improve how to manage it
  • Support and retain talent during this difficult time

Join David and Carmen DeArdo, Tasktop senior director, VSM research and design, for a conversation about how value stream management and flow metrics can be game-changers for platform teams in enterprise IT and how to start applying these principles internally.

David Slater
Product Value Stream Lead - Tasktop
David Slater is a Product Value Stream Lead at Tasktop. David’s product value stream is responsible for Tasktop’s internal platform products and cloud infrastructure-as-a-service for Tasktop’s SaaS offerings.
Carmen DeArdo
Senior Director, VSM Research & Design - Tasktop
Carmen DeArdo is the Senior Director, VSM R&D at Tasktop Technologies. Carmen consults with customers on project to product transformations to accelerate their flow of value delivery utilizing Tasktop product insights. Carmen was co-author of “Standing on Shoulders: A Leader’s Guide to Digital Transformation,” which was awarded the best 2020 DevOps Book of the year. Carmen’s 2018 DevOps Enterprise Summit presentation with Nicole Bryan was named 2018 DevOps Presentation of the Year. He holds three patents in software engineering from his work at Bell Labs.

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What You’ll Learn in This Webinar

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Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

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