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How to Build a Healthy On-Call Culture


Think About Your Audience Before Choosing a Webinar Title

Sponsored by gremlin

Tuesday, December 15, 2020
1 p.m. ET

Raise your hand if you enjoy being buried in alerts or woken up at 2 a.m. — yeah … thought so. Ever-rising customer expectations around high availability and performance put massive pressure on the teams who develop and support SaaS products. And teams are literally losing sleep over it. Until outages and other incidents are a thing of the past, organizations need to invest in a way of dealing with them that won’t lead to burn-out.

In this session, you’ll learn how to combine the latest tooling with DevOps practices in the pursuit of a sustainable incident response workflow. It’s all about transparency, actionable alerts, resilience and learning from each incident.

Serhat Can
Technical Evangelist - Atlassian

Serhat Can is a versatile engineer who has built and operated products as part of Atlassian’s Opsgenie team since 2015. As an engineer and DevOps evangelist his main interest is helping teams build better on-call and incident response practices. He is a frequent speaker at international conferences where his talks focus on DevOps, incident response, on-call and the AWS ecosystem. Serhat organizes many conferences and community events in Turkey where he lives. He’s an AWS Community Hero. He helps coordinate DevOpsDays in more than 80 cities around the world and publishes content on his own blog medium.com/serhatcan and personal website serhat.io. Stay in touch with Serhat on twitter.com/srhtcn and linkedin.com/in/serhatcan.

On-Demand Viewing:

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.