Who is National Bank of Canada:
National Bank of Canada is the sixth largest commercial bank in Canada. It is headquartered in Montreal, has branches in most Canadian provinces and serves ~3 million customers. National Bank of Canada manages $289 billion in assets across four major business segments - Personal and Commercial, Wealth Management, Financial Markets, and US Specialty Finance / International.
National Bank of Canada was in a deployment world that was hardly continuous. Processes across teams were inconsistent with a lot of manual involvement and scripting. This impacted their deployment velocity and time- to-market drastically. Developers used to spend hours deciding whether the deployments were successful before a decision was made to keep the version or to roll back.
In this webinar, you’ll learn how National Bank of Canada evaluated several Continuous Delivery solutions to:
You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.
Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately. Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.
Always add key takeaways. Something like this....In this session, you’ll learn about: