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Helping People Adopt DevSecOps in the Federal Government (and the Enterprise)

Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by VMWare

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Many executives, managers and individual contributors in the federal government and large enterprise spaces may feel overwhelmed with the rate of change in the IT landscape today. From the cloud to DevOps to DevSecOps, it can feel like every day there is something new that you “should be doing” to keep pace with your competitors or best serve your constituencies.

While great technology and processes can lead to better outcomes for your organization, it’s not always obvious what levers you can pull or even how to discover what should be changed. Should you make objectives and key results? Should you ask your team to work more closely with security? Should you just build some delivery automation and see if your great work is recognized?

In this conversation, we will explore the following:

  • Highly tactical guidance for considering procedural and behavioral levers to increase your DevSecOps capabilities and when to pull those levers
  • How to understand where to look for those levers in the highly structured and often bureaucratic organizations that comprise the federal government and enterprises
Alex Barbato
Solutions Engineer, Public Sector - VMware
Alex currently works as a Public Sector Solutions Engineer at VMware focusing on the Tanzu suite of products. Prior to that he worked in the consulting arm of VMware Tanzu Labs where he focused primarily on helping customers achieve DevSecOps and compliance outcomes - a hat he still wears today.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.
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