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Going Cloud Native in an Uncertain World


Think About Your Audience Before Choosing a Webinar Title

Sponsored by fairwinds

Thursday, June 11, 2020
1pm ET

It’s always a good time to consider a move to cloud-native architecture—taking full advantage of the distributed, scalable, flexible nature of the public cloud to maximize your focus on writing code, creating business value and keeping customers happy. In a time of uncertainty there can be gains for developers and leaders alike. 

Going cloud-native means simplifying work for engineers—obscuring many layers of infrastructure: networks, servers, operating systems etc. Employing Kubernetes opens up a whole new world for managing cloud infrastructure.

Join Micah Martin, Director of Engineering at Soul Cycle and Kendall Miller, President of Fairwinds as they discuss  some real world examples of the benefits of deploying  Cloud-Native technology in today’s uncertain environment:

  • Crisis as a Catalyst for Tackling Tech Debt
  • Managing More with Less
  • How to go from a Monolith to Containers to Kubernetes
  • Best Practices in a Time-Crunched Migration
  • Security (and Networking) in an Ephemeral World
  • Why the Cloud isn’t just another Datacenter
President - Fairwinds
Kendall was one of the first hires at Fairwinds and has spent the past 5 years making the dream of disrupting infrastructure a reality, while keeping his finger on the pulse of changing demands in the market and valuable partnership opportunities.
Director of Engineering - Soulcycle
Micah has spent the last decade building and scaling cloud infrastructure at small startups as well as large enterprises. He's passionate about all things DevOps, engineering culture, and building teams. At SoulCycle he is currently leading the engineering group to deliver new and innovative products in a rapidly growing industry.

On-Demand Viewing

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.