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Webinar

Think About Your Audience Before Choosing a Webinar Title


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With the rise of GitOps and cloud resources, managing infrastructure-as-code (IaC) has become increasingly normal in the enterprise. There is a need to balance ease of use for developers with governance and control. This has led Platform Engineers to build out standard, scalable solutions for their organizations.

Making the core open-source tools enterprise-ready can be a challenge for many platform engineering teams. It can be a struggle to meet the requirements of security scans and cost policies which don’t integrate well with other parts of the Software Development Lifecycle. This means that developers have to devote time and resources to build and maintain their IaC or rely upon a centralized team to execute infrastructure change requests which hampers the developer experience.

In this webinar, Martin Reynolds, Field CTO at Harness will explore the common challenges with Infrastructure as Code Management (IaCM) as well as the potential solutions offered through Harness’ new IaCM solution which is built upon OpenTofu, a fork of Terraform that is open-source, community-driven, and managed by the Linux Foundation. This session will also include a live demonstration of Harness IaCM.

Key takeaways:

  • An exploration of the most common challenges with IaCM today and how to solve them.
  • A discussion around the value of OpenTofu and how to get involved. 
  • A demonstration of Harness IaCM in action.
Martin Reynolds
Field CTO, Harness

My passion for Software Delivery is driven by facilitating success, fostering blameless accountability, and balancing development experience with security and governance requirements. DevSecOps practices impact the entire software lifecycle, and helping teams deliver exceptional software that is high quality, high value and secure is my ultimate goal.

Roger Simms
Principal Software Engineer - Harness
 Principal Software Engineer - Harness
 Principal Software Engineer - Harness
 Principal Software Engineer - Harness

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.