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Think About Your Audience Before Choosing a Webinar Title

Sponsored by DEVOPS.COm


GitOps is an operational framework that takes DevOps best practices typically used for building applications and extends them to infrastructure as part of an effort to automate the application delivery process.

The goal of GitOps is to bridge the divide that persists between developers and IT operations teams, even as more developers are being asked to manage the complete life cycle of an application.

The best way to accomplish that goal is to leverage git repositories to manage application artifacts and the code created to deploy them using software created via infrastructure-as-code (IaC) tools.

Scott Gerlach
Co-founder and Chief Security Officer - StackHawk
Scott Gerlach is co-founder and Chief Security Officer at StackHawk, a Denver-based startup focused on empowering engineers to easily identify and remediate security bugs. Scott brings more than two decades of security and engineering experience to his current role, having served as CSO, CISO and in other executive leadership functions at SendGrid, Twilio and GoDaddy. When he's not at work, you'll find Scott spending time with family, brewing beer and playing guitar.
Tommy McClung
CEO and Co-Founder - Releasehub
Tommy is currently the co-founder and CEO of Releasehub, a YC, Sequoia and CRV-backed environment-as-a-service company. Prior to that, Tommy was the CTO and CPO for TrueCar, where he managed the product and technology organizations of nearly 300 employees. Tommy joined TrueCar through the acquisition of CarWoo! an online automotive marketplace he co-founded. Prior to Carwoo! Tommy co-founded IMSafer and was the VP of Engineering. Tommy has extensive experience as a senior engineering executive, leading organizations through agile transformation.
Andy Suderman
Director, R&D and Technology - Fairwinds
Andy got his start in tech doing IT work while waiting tables in college. He took his first SRE role at ReadyTalk back before the video conferencing revolution gave us Zoom and other contenders. Today Andy leads research & development and technology at Fairwinds, exploring new nooks and crannies of the Kubernetes ecosystem and pressing the limits of what’s possible with automation in a fast-moving
Viktor Gamov
Principal Developer Advocate of Kong

Viktor Gamov is a Principal Developer Advocate at Kong, a cloud connectivity company for API & microservice management. He is a published author, Java champion, open source evangelist, podcaster, and conference speaker. You can find him speaking on distributed systems, streaming data, JVM, DevOps, and more.

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.