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Enterprise DevOps Series: Zowe Roundtable


Think About Your Audience Before Choosing a Webinar Title


Sponsored by Broadcom

Tuesday, February 23, 2021
11 am ET

For maximum impact, DevOps practices should span the myriad platforms running in today’s hybrid IT environments.  Yet for many, z/OS-based applications, often some of the most mission-critical systems in an organization, remain an outlier due to a longstanding mainframe silo.  

Join this session to learn how teams are incorporating these applications into their DevOps toolchains by using the Zowe open source framework, a bridge between the mainframe and modern DevOps.  The session will provide a quick overview and then dive into real world use cases.  We’ll illustrate how it is possible to onboard mainframe applications while preserving the platform’s core attributes, like reliability, scalability and security, which make it the bedrock of enterprise computing.

Rose Sakach
Product Manager & Zowe Squad Leader - Broadcom

Product Manager & Zowe Squad Leader - \

Gustavo de Paiva Almeida
Global Portfolio Manager for Mainframe - IBM Global Technology Services

Global Mainframe Architect - IBM Global Technology ServicesMainframe Architect - IBM 

Tim McKeoun
Developer Advocate - Auto-Owners Insurance
Developer Advocate - Auto-Owners InsuranceDeveloper Advocate - Auto-Owners Insurance
Rafi Khan
Director Wipro Digital – DevOps - Wipro
Director Wipro Digital – DevOps - WiproDirector Wipro Digital – DevOps - Wipro

On-Demand Viewing:

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.