Today's business environment is characterized by volatility, uncertainty, complexity and ambiguity. Resilience doesn't just mean survival—it means fostering the ability to innovate faster, adapt and grow despite disruptions in the current business environment. Understanding how resilient organizations can continue to adapt and thrive despite the current business environment and keep pace with digital threats is top-of-mind for CISOs, CTOs, IT and security leaders worldwide. In this webinar, we hear from industry leaders focused on how to transform their teams and organizations while facing these challenges and how they address the gap in technically skilled employees while trying to foster this transformation.
You'll learn:
You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.
Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately. Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.
Always add key takeaways. Something like this....In this session, you’ll learn about: