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Best Practices: Scaling Observability for Modern Applications

Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by LOGZ.IO

Wednesday, September 1, 2021
1 p.m. ET

Observability has emerged as one of the hottest topics on the DevOps landscape as organizations seek to improve visibility into their cloud infrastructure and applications and identify production issues that may negatively impact customer experience. However, engaging advanced observability at scale - across the complex networks of rapidly evolving microservices and huge volumes of monitoring data created by today’s applications and infrastructure - is no easy feat.

As a result, a new set of best practices is required to help today’s engineering and DevOps professionals adapt observability processes and tooling to meet their changing requirements. In this how-to webinar, we’ll seek to outline many of the related challenges of scaling observability for modern applications while offering key insights into related issues including:

  • How to optimize collection and correlation of monitoring data
  • How to best extract conclusions from this data to inform response
  • How to engage observability in the most time- and cost-efficient manner
  • How to support your organization's unique business-driven challenges

Register today for this informational session. Attendees will also receive a free copy of the new whitepaper “A Guide to Engaging Advanced Cloud Software Observability".

Asaf Yigal
Co-Founder and VP Product - Logz.io
Asaf Yigal is Co-Founder and Vice President Product at Logz.io, where he leads the company’s overall product vision and strategic direction. Prior to launching Logz.io in 2014, Asaf was Co-Founder and VP of Product Development at forex trading network provider Currensee which was acquired by OANDA in 2013. At OANDA he served in the role of VP Product Management. Asaf holds an Electrical Engineering degree from the Israel Institute of Technology.
Matt Hines
Director of Product Marketing - Logz.io
Matt has worked as an IT marketing and communications professional for over two decades, including stints as VP of Marketing at Bay Dynamics [acquired by Broadcom] and as a DevOps product marketing team member at CA. Prior to his move into product marketing, Matt wrote for numerous IT industry publications including CNET and TechTarget.

OnDemand Viewing:

What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.
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