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Webinar

Think About Your Audience Before Choosing a Webinar Title


Sponsored by Sumo logic partnered with aws    AWS-SumoLogic_Partner-Logo_Right_Color_RGB

 

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Anytime

For many organizations, AWS is central to their ability to compete effectively in today’s digital world. Ensuring the reliability of the applications that power their businesses can be an important competitive differentiator that requires a robust observability strategy.

In this program, you will learn observability best practices that can help you best leverage your AWS data. Experts from AWS and Sumo Logic will discuss:

  • Achieving a unified view of your AWS environment, inclusive of logs, metrics and traces
  • Finding anomalous behavior or interesting patterns with your logs and metrics to troubleshoot more effectively
  • How to future-proof your observability strategy

Key Takeaways:

  • The Value of Observability
  • Best practices for AWS Observability including; Collection, Monitoring, Troubleshooting, Full stack Observability and Futureproofing
Greg Ziemiecki
Sr. Technical Product Manager - Sumo Logic
Sr. Technical Product Manager - Sumo Logic
Sr. Technical Product Manager - Sumo Logic
Sr. Technical Product Manager - Sumo Logic
Gabriel Costa
Partner Solutions Architect - AWS
Partner Solutions Architect - AWS
Partner Solutions Architect - AWS
Partner Solutions Architect - AWS
Michael Riordan
Sr. Product Manager - Sumo Logic
Senior Product Manager - Sumo Logic
Senior Product Manager - Sumo Logic
Senior Product Manager - Sumo Logic

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What You’ll Learn in This Webinar

You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.

Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately.  Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.

Always add key takeaways. Something like this....In this session, you’ll learn about:

  • You know you’ve cringed at misspellings and improper grammar before, so don’t get caught making the same mistake.
  • Get a second or even third set of eyes to review your work.
  • It reflects on your professionalism even if it has nothing to do with your event.
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