Have you ever played pin the tail on the donkey?
The premise of this children's game seems simple enough: Use a thumbtack to attach a paper tail to a picture of a donkey. So what makes this game challenging? The blindfold. It becomes nearly impossible to pinpoint the right place for the tail when the participant can no longer see.
Your software delivery process works (or doesn't) in a similar way. Unlike on a factory floor where you can physically see the machinery at work, the process to build software is often invisible. Because of this, businesses are not able to identify waste in their processes nor can they distinguish between value-added and non-value-added activities. IT organizations that want to improve something - speed, quality, cost - are trying to do so practically blindfolded.
You can remove the blindfold by mapping your software delivery value stream; allowing you to see - and take action on - areas of opportunity to improve.
During this 90-minute workshop, you will:
You’ve probably written a hundred abstracts in your day, but have you come up with a template that really seems to resonate? Go back through your past webinar inventory and see what events produced the most registrants. Sure – this will vary by topic but what got their attention initially was the description you wrote.
Paint a mental image of the benefits of attending your webinar. Often times this can be summarized in the title of your event. Your prospects may not even make it to the body of the message, so get your point across immediately. Capture their attention, pique their interest, and push them towards the desired action (i.e. signing up for your event). You have to make them focus and you have to do it fast. Using an active voice and bullet points is great way to do this.
Always add key takeaways. Something like this....In this session, you’ll learn about: